Click into a specific video for deeper insights like total play time, total views, average watch time, and audience information. Here, you can view your posts from the past week and see which ones are trending. To dig into the analytics for your TikTok videos, click on the Content tab.
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Note: You can download data if you use the desktop version instead of mobile. The first screen you'll see in your TikTok analytics is the Overview tab, where you can view account data ranging from the last 7–28 days. Next, click on either Business Suite or Creator Tools and then Analytics. Simply tap on the hamburger menu in the top-right corner of your TikTok profile. To find your top-performing TikTok videos, start by visiting the analytics section of your account. You'll gain views, traffic, and followers on top of the organic engagement you've already earned. Using your most popular content-the video with the most reach and engagement-is a logical way to reach and engage more people. The video should also authentically show off your brand. Try to choose a video that has already performed well organically. 🔥🔥 As a valued reader, you can save $300 if you act now! Sale Ends Friday! CLICK HERE TO LEARN MORE
You can choose any TikTok video you've created as long as it's an original, public video without copyright issues. Now that you've chosen a goal for your campaign, it's time to identify the best video to help you reach that goal. #2: Identify Organic TikTok Videos to Promote If you're a new business, new to TikTok, or haven't successfully grown an audience on the platform, growing your following could help you create a solid foundation to build from. Having a more significant following will also give you a larger community to market (and eventually sell) to. Increasing the size of your audience can also help you reach other goals like boosting engagement, as long as you target people truly interested in your business. If your main objective is to grow your TikTok following and community, choose More Followers. This feature works similarly to Instagram's swipe-up feature. CTA options include Shop Now, Learn More, Contact Us, and Sign Up, among others. When setting up your ad, you'll enter your website URL and select a call to action (CTA) button. If this is your goal, choose More Website Visits for your campaign. Promote offers you an option to guide people straight to your website. If consumers like what they see, they'll be more likely to engage with additional posts, follow you, and maybe even check out your website to learn more. This goal will get more people to watch your video, boosting your potential for higher engagement on your post and profile. If you're trying to reach a larger audience on TikTok to get the word out about your business or offering, choose More Views as your goal when setting up your campaign. You have three options: more views, more website visits, or more followers. The first step in creating a Promote video campaign is setting a specific goal based on your overarching business objectives. #1: Choose a Goal for Your TikTok Promote Video Campaign
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Here's how to set up a new video campaign to promote an organic video and analyze its performance. (There are more than 100,000 free-to-use sounds available in the TikTok library.) The Promote feature isn't available for videos containing copyrighted sounds. This feature can help you grow your community on TikTok by connecting with more like-minded audiences in a cost-effective and straightforward way.įor this type of campaign, you can only promote public videos with original sound, or a sound specifically created for commercial purposes. It allows creators, businesses, and influencers of any kind to push posts out to a larger pool of consumers. Similar to Facebook Boost, TikTok Promote is a tool for advertising to people on the platform. TikTok may even reward those who hop on the new trend quickly.
This is exciting news for anyone looking to find their target audience without their organic reach getting penalized or shadowbanned. In this article, you’ll discover how to use the TikTok Promote ad feature to amplify your content and reach more people.Īfter months of testing, TikTok has released its new Promote feature, which allows you to promote your organic videos to reach new audiences.
Want to grow your TikTok reach? Wondering how to boost your organic content?
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